A while back there was a lawsuit filed by Geico against Google.
They were angry that when people typed in Geico into Google, ads for car insurance would show up on the right under the google adwords program.
I thought this was funny, so I quickly placed an ad for the keyword “Geico,” and some guys from this website http://truckandbarter.com/mt/archives/2004/12/geico_sues_goog.html immortalized my joke with the following screen capture: